Playbooks · Playbook

GEO Audit Playbook

A practical playbook for running a first SEO-informed GEO audit across prompts, citations, and competitors.

Run this playbook when leadership asks whether the brand is visible in AI answers but the team does not yet have repeatable evidence.

Output format

Create a short audit table with prompt, answer summary, brand presence, competitor presence, citations, accuracy notes, and recommended action.